Remember when you were a kid and the bully on the playground liked to pick on the little ones? He couldn’t have been a bully if he were a skinny little youngster. His bulk gave him more confidence than his brain provided. His size was a factor.
Think about what you would do if you found a penny on the sidewalk? Would you reach down and take the time to pick it up? What if that coin were a silver dollar? Would that make a difference? Does size matter when it comes to money?
Why is a marathon so challenging? Couldn’t we just let runners run a mile and give them ribbons for their success in the race? Does the length (size) of the race make a difference?
Does size really matter when it comes to associations? Would you be as willing to join a group that has four members or one that has four hundred or four thousand members? Why does size matter when it comes to Women In Trucking?
There are many reasons that size is crucial for the success of a nonprofit association such as Women In Trucking.
First, when we approach potential members and ask them to join, they want to know how big the organization is and how many people have already joined. They want to be sure that we are a solid, well-established group before they write a check for their dues.
Another reason size matters in associations relates to how much influence we have in regulatory matters that affect our members. If we want to meet with an agency to address concerns about an issue, the more people we represent, the greater the level of power we have as a group. The bigger the association is, the larger our voice is when it comes to matters that concern our members.
Size is also an issue when it comes to member benefits. In order to offer you a member discount on a product or service, we need to show the vendor that they will have a great deal of exposure to potential consumers. The more things we can offer to our members, the more money you will save through your relationship with us.
Why do large families buy things in bulk and purchase items by the case? It’s because the greater the size the less costly the item, but only when more is better. Doing things on a larger scale decreases the cost per person and is more cost effective. Size matters when it comes to shopping.
Companies who join Women In Trucking Association are interested in obtaining exposure to the greatest number of people who might want to do business with them. The more members we represent, the more corporate members we will attract as well.
You’ve heard about ways to increase your strength, increase your financial situation, and increase your status at work or socially. For associations, the goal is to increase members.
This is why we need you. Whether you are a student, driver, dispatcher, maintenance technician, carrier executive, or other industry employee, we need you to help us increase our size. You can do this by becoming a member, or if you’ve already joined, then invite someone else to be a member of Women In Trucking Association.
The more members we represent, the more we can accommodate your needs as an advocate for women in the trucking industry. It doesn’t matter if you are male or female, as we welcome anyone who believes in our mission* to join us. We are focused on representing you, and the more of you who support us, the more we can assist you.
Think about it … size does matter and you are an important part of our growth. Call us at 888-464-9482 or join online at www.womenintrucking.org.
*Mission: Women In Trucking was established to encourage the employment of women in the trucking industry, promote their accomplishments and minimize obstacles faced by women working in the trucking industry.