Tag Archives: Women in Trucking Association

Ten tips to attract and retain women as professional drivers.

#1. Let them know you WANT to hire women. If your recruiting ad doesn’t include women, or worse yet, excludes women, you won’t get their attention. Don’t always show a male driver in your ads, and don’t assume that the only woman in your ad should be the wife at home. Go back and look at your recruiting advertisements and see if they appeal to women. Ask some of your female staff members if they would respond to your company’s ad.

#2. Tell women WHY you are interested in hiring them. For example, do you have a real desire to hire women as drivers because you believe they are capable and competent? Women don’t want any special privileges; they just want a level playing field to compete for jobs as a professional, not because of gender. Don’t ever patronize women or give them the impression that you are hiring them because you are filling some quota or making a statement. We can see through that! Continue reading →

Women In Trucking drivers included in FMCSA Safe Driver Poster

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The Federal Motor Carrier Safety Administration was created in 2000 with the goal to reduce crashes, injuries and fatalities involving large trucks and buses. If you’ve visited their offices in the U.S. Department of Transportation (DOT) building in Washington DC, you might have noticed a poster depicting accident victims who died in commercial vehicle crashes. The poster was presented in 2009 from the Truck Safety Coalition (trucksafety.org), an organization representing three safety advocacy groups that focus on truck safety issues.

The trucking industry, led by the American Trucking Associations, Inc. (ATA) approached the U.S. DOT’s Federal Motor Carrier Safety Administration (FMCSA) to suggest a more positive depiction of the industry. The idea of a commercial motor vehicle safe driver recognition poster was suggested and the FMCSA agreed to consider the proposal. Continue reading →

What is the value of Women In Trucking Association?

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Margaret Mead once said, “Never doubt that a small group of thoughtful, committed citizens can change the world; indeed, it’s the only thing that ever has.”

Women In Trucking Association (WIT) started with a small group of thoughtful, committed citizens who were focused on increasing the percentage of women employed in the trucking industry. In the eight years since its inception, the organization is successfully moving its mission forward.
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New Year’s Resolutions

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If you’re goal is to drop a few pounds in the coming year, you’re not alone. The top New Year’s resolution last December was to lose weight. The second most common resolution was to “get organized,” followed by spending less or saving more. The fourth top New Year’s resolution was to “enjoy life to the fullest,” and the fifth most common goal was to stay fit and healthy.

More than half of us make a promise to change something as the calendar turns from one year to the next. How many of us actually succeed? The odds are good that you keep your promise through the first week in January, but less than half of us keep our resolutions for six months, and according to StatisticBrain.com only eight percent of us achieve success in maintaining that New Year’s objective. Continue reading →

Mentoring as a valuable retention approach

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Remember back to your first day on the job? You had so many questions, but you weren’t always sure who to ask. Whether it was learning where to store your lunch or coat, or finding your way around the office, you needed someone to steer you in the right direction.

Finding someone who will guide you around the office or in the industry will provide you with a resource when questions arise. A mentor is a person who will lead you and support you as you become familiar with the organization and your new role. Continue reading →

Why does YOUR company need more women in leadership?

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“The closer that America comes to fully employing the talents of all its citizens, the greater the output of goods and services will be.”

Warren Buffett

The Women In Trucking mission includes encourage the employment of women working in the trucking industry. We understand that there is a need for professional drivers, and women are underrepresented in this area, but what about women in management?

You should strive for more women in your leadership roles. Not because it’s the right thing to do, but because it affects your bottom line. Pepperdine University found a correlation between high-level female executives and business success. The Harvard Business Review reported firms with the best records for promoting women outperform industry medians with overall profits thirty four percent higher. Catalyst research found that companies with the highest representation of women leaders financially outperform, on average, companies with the lowest.
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